As we’ve canvassed many social media pages of models we think have potential to do bigger and better things, we’ve noticed a common and perhaps expected theme: too many models see modeling as a way to be seen, to be noticed, but not much more beyond that. This is understandable given the glamor that the mainstream media places on being seen and being “instafamous” like few notable women have achieved.
But the question becomes: Is the goal of your social media modeling project merely to associate your attractiveness with a product endorsement? If so, this objective is too simple and can be unfulfilling. Ask yourself, why do so many companies seek to have attractive women endorse their product or service offering? The answer goes far beyond simply associating physical beauty with a product.
Freestyle Releasing, the company co-founded by Mark Borde and the late Susan Jackson, has just been bought by Byron Allen’s Entertainment Studios. The acquisition is significant in that Freestyle has an output deal with Netflix and is the distributor behind such faith-based fare as God’s Not Dead and Woodlawn. The company said will distribute about 15 to 20 films per year. Borde and his staff of about 25 are staying on board, which makes sense because the label is Borde. The deal was said to be sealed for high-eight figures.
On September 17, Hilton Worldwide joined Black Enterprise to celebrate black men in marketing and advertising at the Rare Bar and Grill in New York City. While surrounded by 360-degree views of the New York City skyline, guests sipped signature BE Modern Man cocktails, listened to the sounds of DJ Spazo, and mingled with everyone, including Black Enterprise President & CEO Earl “Butch” Graves Jr., Hip-Hop producer Chris Classic, event host and “Mr. Moviefone” Kevin D. Thompson, and many more.
The technology industry is a brazen boys club no more, thanks to the below ladies who have paid their dues and climbed ranks to the top of the tech game. The women featured have not only made strides in their respective technological ventures, but have also broken racial barriers, created opportunities for themselves and others, and raised the bar on what it means to be a “boss” in tech. BlackEnterprise.com celebrates these women below.
”In spite of its unusual design, Villa Alba is perfectly suitable for the tropical island landscape that surrounds it. Moreover, everything that is related to this unique building has a touch of naturalness, from the color palette – a gradation of tones inspired from the concept of sunrise to the natural materials, the preservation of Feng Shui requirements and of the environment.
LOS ANGELES (AP) — Jay Z told a jury Wednesday that he believes he has a valid license to use Arabic music featured on his 1999 hit “Big Pimpin’” that is now the subject of a copyright infringement trial. The rap superstar spent roughly 90 minutes testifying in a federal courtroom Wednesday, recounting his life, his successes and the creative process that led him and music producer Timbaland to create “Big Pimpin’,” which was his first major hit single. Jay Z and Timbaland are being sued by the heirs of Baligh Hamdi, an Egyptian composer who created the 1957 hit “Khosara Khosara” that has elements featured in the rapper’s hit.
A little over five years ago, Ryan Graves was stuck in a dead-end job. Now he’s a billionaire. Here’s how it happened–and how his story can inspire you to make great changes in your life. The old job. It wasn’t terrible, really–it wasn’t as if he were outside in the rain or carrying heaving objects all day, or toiling in a coal mine. Graves was three years out of college, working as a database administrator for GE Health Care, probably making about $109,000 a year (if the data at GlassDoor is accurate). Still, it was “unglamorous” work, he later recalled according to Daily Finance. “The corporate career–20 years in the same company–was not really my thing. I can’t be the GE guy.”
I have changed/contributed to my industry by: Pushing to be the best in my field by creating and implementing marketing techniques that reach clients demographic. Over the past 10 years, I have implemented client’s brands and products into the lifestyle and culture of consumers. The millennial generation is not so easily convinced by traditional branding methods that once worked not to long ago. For this new generation of consumers it is much bigger than just simple product advertising through various mediums. In addition to how a product helps them, the “new” consumer responds to lifestyle suggestions that illustrates what a brand stands for and how it lives its value. Cultural branding involves advertising and marketing with a specific lifestyle in mind. It involves people like “Lex” Pierre-Louis who for the past 10 years has successfully integrated brands into the lifestyle and culture of consumers.
People love Cookie on Empire, and why not? As played by Emmy-nominated Taraji P. Henson, the fierce, flashy ex-con music mogul dresses however she pleases and cuts rivals to ribbons with so much “did she really just say that?” flair that Saks Fifth Avenue has launched a fashion line inspired by Cookie Lyon and her outrageously dysfunctional clan. “Cookie’s bold and speaks her mind, so her style reflects those traits,” explains Saks Fifth Avenue marketing boss Mark Briggs. “We see Cookie in layered statement jewelry, leathers, animal prints, bold color accented with power heels and boots.”